How Peer-to-Peer Fundraising Differs from Giving Pages

FundEasy provides both Giving Pages and Peer-to-Peer (P2P) fundraising, but they are designed for different types of fundraising experiences and outcomes.

Giving Pages are standalone donation experiences that focus on direct support for an organization. They are simple, self-contained pages where donors can contribute directly to a cause without additional participation or engagement layers. This makes Giving Pages ideal for ongoing fundraising, campaigns, or organizations that want a straightforward, always-on way to collect donations. Learn more about Hosted Giving Pages here.

Peer-to-Peer fundraising builds on this foundation by adding a social, community-driven layer to the fundraising experience. Instead of donations coming only through an organization’s page, supporters become active fundraisers themselves by creating personal fundraising pages tied to an event. They then share these pages with their own networks, helping expand reach and engagement far beyond the organization’s immediate donor base.

In practice, Giving Pages are best understood as direct donation tools, while Peer-to-Peer fundraising is designed to mobilize supporters to actively participate in fundraising and help drive contributions through their own communities.